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Growth Isn't Scale: The Mistake Killing Your Business
Автор: Vusi Thembekwayo
Загружено: 2025-12-18
Просмотров: 21698
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Is your product a "painkiller" or is it "heroin"? In this Masterclass segment, Vusi explains why the most successful businesses are the ones that build ethical addiction, where the switching costs are simply too high for customers to leave.
We meet an entrepreneur who took Little B's Bubble Tea from a market stall to a nationwide retail brand, but her journey wasn't a straight line.
If you’re a founder, entrepreneur, or operator trying to scale beyond hustle, this lesson will change how you think about strategy.
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