Trust, authenticity, and AI strategy are essential tools for building lasting businesses.

Full Excerpts from the podcast Trust Be Told, Richard Roman and Gal Borenstein, industry experts on #brandtrust dive into the power of trust in business and marketing. They explore how The Borenstein Group built its reputation through innovative branding strategies, the importance of understanding client culture, and how AI can support—not replace—human judgment. The conversation highlights transparency, authenticity, and adaptability as the keys to lasting success in today’s digital marketplace.

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The Borenstein Group is a Washington, D.C.–based B2B and B2G marketing agency with deep expertise in branding, PR, and digital strategy for technology innovators and government contractors. Since 1995, it has specialized in helping defense, aerospace, cybersecurity, and professional services firms build trusted brands that win contracts and drive growth. Its proven methodology combines market strategy with measurable results, positioning it as a leading partner for companies competing in complex government and enterprise markets. Learn more about us https://www.BorensteinGroup.com

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