Scaling Smart Podcast Ep. 27 | Will Curran on Building “Where’s the Future”

Welcome to Episode 27 of the Scaling Smart Podcast!

In this episode, host Billy Mitchell sits down with Will Curran, founder of Where’s the Future (WTF) — a paid community and media platform exploring the intersection of emerging technology, innovation, and human experience. From building a multimillion-dollar events business in high school to launching a forward-thinking tech community, Will shares an inspiring journey of growth, curiosity, and reinvention.

What you’ll learn in this episode:
How Will built and exited Endless Events after two decades of innovation in the event industry
The secrets to scaling a service business through leadership, systems, and inbound marketing
Why live events still matter in an AI-driven world — and how to get real ROI from them
How to create memorable customer experiences beyond “just another dinner”
The emerging tech Will’s most excited about — from mesh networks to smart glasses and the future of AR wearables
Growth lessons on pivoting, staying curious, and letting go of pride in business transitions

Connect with Will Curran:
LinkedIn:   / willcurran  
Website: https://www.willcurran.com

💡 About the Scaling Smart Podcast:
The Scaling Smart Podcast highlights leaders, founders, and innovators who are building and scaling businesses in smart, creative ways. Hosted by Billy Mitchell, each episode dives deep into the stories, strategies, and lessons behind their success.

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