Saving Lives to Saving Businesses: Sam Sarsten's Journey to Local SEO Success | Restart Ep.2

In Episode 2 of Restart the podcast, Amr "The Internet Guy" interviews Sam Sarsten, who made a bold career transition from EMT to a successful Local SEO expert.

Sam shares his journey of restarting his career path, founding Thencan SEO and Websites, and creating the Local SEO Academy. Learn how Sam helps local businesses with physical locations thrive online, his three-pillar approach to local SEO, and real success stories of businesses he's transformed through strategic digital marketing.

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In this Episode:
00:00:00 Introduction to Restart Podcast
00:02:54 Meet Sam Sarsten: SEO Expert & Academy Founder
00:04:32 Sam's Journey: From EMT to Office Manager
00:12:26 The Accidental Web Designer: First Client Project
00:15:00 Discovering Josh Hall's Podcast & Web Designer Pro
00:20:14 The Decision to Start an SEO Business
00:24:57 What is Local SEO vs. National SEO?
00:34:41 The Three Pillars of Local SEO Success
00:38:23 Case Study: Father-Son Roofing Company
00:42:31 Combating Spammy SEO Emails & Practices
00:44:08 AI's Impact on Search & Local Businesses
00:54:00 How Long Until SEO Shows Results?
00:57:41 ROI of SEO: George the Cabinetmaker's Success Story
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