Mo Bus, MSME, Tourism & More: Odisha’s Hidden Challenges | CMD Nisikanth Mishra | Odisha Talks

Episode : 164
Odisha is a land of immense potential, yet its resources and industries have not reached the heights they could. In this insightful podcast, CMD Nisikanth Mishra of Team AdMark shares his life-long experiences across advertising, urban transportation, tourism, MSME, entertainment, and agriculture.

He discusses how Odisha’s growth compares under different governments and why progress has been slow. The conversation highlights the challenges faced in industries, finance, and resource management, and delves into the evolution of MSMEs, government schemes, and the importance of awareness and proper implementation.

The podcast also explores the ethics of marketing and advertising, emphasizing how they should complement each other and serve society positively. Nisikanth Mishra shares the story behind “Mo Bus”, its journey, and its impact on urban transportation in the state.

Tourism opportunities are another key focus, where hidden gems and local involvement are identified as crucial factors in transforming the sector. He also touches upon modern agricultural practices and the role of mechanization in improving productivity.

Towards the end, Nisikanth Mishra makes a heartfelt call to action, urging people to adopt Odisha as their own and work tirelessly for its development. He emphasizes that while money is important, it is not the priority, and that with determination, one can always start something meaningful for the state’s betterment.

This inspiring discussion provides a comprehensive look into the real story behind Odisha’s industries, MSMEs, tourism, and overall development, offering insights and vision for anyone interested in the growth of the state.

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