The Role of Timing in Blockchain and Tokenized Real Estate

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In this episode, Monika Proffitt, a blockchain expert, investor, advisor, and author of Blockchain 101, discusses her journey into the world of blockchain and her early attempts at tokenizing real estate. She emphasizes the importance of timing in the success of a business and the need for financial inclusion in order to achieve cultural inclusion. Monika and the host, JZ, also discuss the potential of tokenized real estate and the role of institutional investors in driving the growth of the market. They explore the challenges and opportunities in the tokenization space and the need for better user interfaces and design to make blockchain more accessible to the masses.

If you’re new to my channel, I’m Johnney Zhang, founder and chairman of Primior Asset Management based in Los Angeles. I’ve managed over $2B in real estate assets across development, asset management, and tokenized investments. I’ve worked on everything from flips and luxury homes to multifamily and funds.

Here’s a quick background:

➡️ At 15: Moved to the UK alone for education, faced language barriers and racism.
➡️ 22: Immigrated to LA and started Primior as a small construction company.
➡️ 25: Entered property development—luxury homes, multifamily, and mixed-use.
➡️ 27: Acquired an investment bank to expand into finance.
➡️ 28: Helped establish California Chinese American Day (legalized in 2019).
➡️ 31: Launched USP to make real estate investing more accessible.
➡️ 32: Acquired LAIRC to support international investors through EB5.
➡️ 33: Started building Gaia, a blockchain-based investment platform.
➡️ 34: Took Primior Holdings public (OTC: $GRLT).

Today: Primior manages $2B+ in assets. We’re focused on real estate development and next-gen tokenized investment platforms.

To the builders and dreamers: keep going. Every challenge is a step toward your goal.

– Johnney

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This content is for education and information only. No guarantees are made. Results may vary.

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