Stop Working 80 hrs for Pennies – Brad Huebner Tells You Exactly How to Charge More Tomorrow

Welcome to Episode of I’m The Gaffer
Gavin Coyle sits down with Brad Huebner – ex-Marine, multi-business owner, and the coach who has quietly helped hundreds of contractors finally get paid what they’re worth.
If you’re working yourself to death, barely paying yourself, and still stuck under €/£/$1M – this episode is your wake-up call.

We go DEEP on the stuff nobody else will say out loud:
– Why 80-90 % of profitability problems are simply “not charging enough.”
– The brutal “crazy cycle” that keeps trades stuck at 70-90 hour weeks
– Why mindset is 90 % of coaching (and how childhood baggage is silently killing your pricing)
– The $35k vs $30k + efficiency example that will blow your mind
– Why picking ONE ultra-specific niche is the fastest way to dominate your town
– The exact 4-step blueprint Brad uses: Mindset → Finances → Sales/Marketing → Systems
Sponsored by Hustro.com – the simplest construction management software on the planet.

Episode Highlights
00:00 Intro + Hustro sponsor
00:16 “Outworking the inefficiencies” – why most have no parachute
00:55 The contractor who’s drowning right now (70-90 hr weeks, no pay)
07:40 The #1 problem across the board: NOT charging enough
12:53 The vicious “crazy cycle” explained
18:42 It’s relationships & communication, not just the task
21:07 Stop work the SECOND you’re not paid
24:27 90 % of coaching is MINDSET – self-worth & people-pleasing
28:19 Gavin opens up about losing his brother & how grief shaped his business decisions
40:46 Step 2 – Finances: kill the services that lose money TODAY
48:16 $35k bathroom vs $30k + $1k efficiency (the math that changes everything)
52:35 If Brad started again tomorrow: ONE niche from day one
55:20 Riches in niches + building a moat
57:13 Brad’s hidden life – 5 mission trips to Russia/Ukraine + world-championship pistol shooter
59:07 FREE BOOK (see below)

FREE GIFT FROM BRAD
Get Brad’s full book “The Contractor Profit Blueprint” 100 % FREE (normally $9.99)
→ https://www.thecontractorprofitbluepr...
Promo code: GAFFER (all caps) – instant access

I'm The Gaffer, hosted by industry expert Gavin Coyle, is the essential podcast for construction people, offering insider insights, expert interviews, and actionable strategies to blueprint unprecedented success in the dynamic world of construction. Whether you are still ‘on the tools’, just getting started, a seasoned site manager focused on large-scale project management, or a fast-growth building industry entrepreneur/developer, this podcast is for you.

Gavin's guests, ranging from influential thought leaders to boots-on-the-ground practitioners, share their stories, successes, and failures, and offer invaluable lessons and tips, allowing you to have a 360-degree view of the construction landscape. This podcast is a must-have shared learning space for any person looking to achieve success in the building industry.

As a construction person, this podcast is your go-to source for navigating the complexities of the construction industry, where success is not just built; it's crafted with precision, passion, and the right knowledge.

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