How Rand Fishkin created each “Whiteboard Fridays” Video Episode, Step-By-Step

👉 Watch the full interview here:    • AI? SEO? Freemium? Funding? How to Grow a ...  
👉 Check out other interviews with 7-figure SaaS founders:    • The StartupSauce Podcast (Full-Interviews)  

Rand's video series "Whiteboard Fridays" is one of the most successful B2B content marketing campaigns of all time. Here's a step-by-step breakdown how how he did it.

Rand Fishkin is cofounder and CEO of SparkToro, makers of fine audience research software, and indie game developer Snackbar Studio. He’s dedicated his professional life to helping people do better marketing through his writing, videos, speaking, and his book, Lost and Founder. When Rand’s not working, he’s usually cooking a fancy meal for the love of his life, author Geraldine DeRuiter.

Expect to learn:
Why Rand started doing Whiteboard Fridays [It's not why you think]
What are the steps he followed to create the videos

Rand's Stuff:
https://sparktoro.com/
https://snackbarstudio.com/
Rand's Book "Lost and Founder: A Painfully Honest Field Guide to the Startup World": https://amzn.to/3HLpxfq

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NEXT STEPS
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1 - Like this video & subscribe to the channel (this helps me to get more top-tier guests on the show)
   / @ryan-wardell  

2 - 🆓Download my FREE list of 320+ websites and directories where you can submit your SaaS and get backlinks and traffic:
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(I’ll also send you some more helpful goodies and resources via email after this as well)

3 - Check out the best bits from my other interviews with 7-figure SaaS founders & experts here:
   • The StartupSauce Podcast (Full-Interviews)  

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VIDEOS TO WATCH NEXT:
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👉Why The Startup Accelerator Model DOESN'T work - and what you should do instead:
   • Why The Startup Accelerator Model DOESN'T ...  


👉Spiciest Takes from 7-Figure SaaS Founders & Experts (Controversial!)
[link to Spicy Takes playlist]

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HELP TO GROW YOUR SAAS BUSINESS
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🆓 Download my FREE list of 320+ websites and directories where you can submit your SaaS and get backlinks and traffic:
https://www.startupsauce.com/list

Making $5K-$500K MRR (or more)?
➡️ Join the StartupSauce SaaS Founder Mastermind Community
Learn from founders 1-2 steps ahead of you
https://www.startupsauce.com/

Making less than $5K MRR?
➡️ Join the SaaSMarketing Subreddit
Learn marketing tactics that will help you get initial traction
  / saasmarketing  

If you need 1:1 help I also do coaching and sometimes fractional CMO work, contact details below.

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ABOUT ME
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Hey 👋 I’m Ryan, entrepreneur, marketer and founder of the StartupSauce SaaS Founder Community. I interview 7-figure SaaS founders & experts based outside Silicon Valley and discover the secret sauce behind their success. Whew, that’s a lot of alliteration…

If you’re a SaaS entrepreneur looking for practical, real-world advice on how to grow your business, from people who’ve actually done it…welcome, you’re in the right place!

PS: Some of the links in this description are affiliate links that I get a kickback from occasionally 😜

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GET IN TOUCH
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Want to be a guest? Partner with me? Work with me?

Email: [email protected]

Website: https://www.startupsauce.com/
LinkedIn:   / ryanwardell  
Instagram:   / ryan_wardell  
Twitter/X: https://x.com/ryanwardell87

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CHECK OUT THESE OTHER SAAS ENTREPRENEURS & CREATORS
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Dan Martell
   • Плейлист  

Alex Hormozi
   • Practical Money Making Advice For Business...  

Nathan Latka
   • Software Founder Interviews  

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TIME STAMPS
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00:00 Start
01:10 Why "Whiteboard Fridays" started
02:35 Rand's most important lesson learnt
05:13 Why the 5 minute videos are NOT as successful
06:25 Step-by-step of creating "Whiteboard Fridays"

#saas #agency #agencytosaas