The Gen Z Overconsumption Problem

Buying things is now a cycle of scrolling, spending, and unboxing to show on TikTok. From Labubu’s to Pokemon cards, every product is engineered by companies to hit dopamine, play into “FOMO”, and keep consumers in an endless loop. Gen Z has gotten the worst of it. Everything is now about identity, belonging, and coping disguised as consumer culture. People already a ridiculous amount of stuff, but still feel the need to constantly buy more.

Although it seems like it’s about blind boxes, cards, and video games, it’s actually the culture behind endless consumption. Micro trends of new products come and go every other week, nostalgia is being sold, and buying cheap toys is now an escape from reality. With social media, all of this buying is just clutter, comparison, and the feeling that nothing is ever enough.


Links to all sneakers from videos: https://get.aspr.app/SHl5U

Links to all Amazon products: https://www.amazon.com/shop/originalp...

Instagram:   / originalparadigms  

TikTok:   / originalparadigms  

[email protected]