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What is Greenwashing?
Автор: MFSA
Загружено: 2024-03-08
Просмотров: 752843
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As sustainable finance gains momentum, so does the risk of misleading practices. Greenwashing happens when a company portrays itself or its products or services as environmentally friendly, when they are not. Companies know that being seen as “green” can give them a competitive edge among environmentally conscious consumers. So they may intentionally, or accidentally call a product “green” when it’s barely a shade of mint…or worse!
This poses a significant challenge for consumers who genuinely want to invest in green options. So, it’s important to be aware of this when looking at sustainable investments.
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