What is ServiceNow & Why Every Modern Business Needs it?

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How ServiceNow Unifies Enterprise Workflows Across IT, HR, Customer Service & More

Unlock the full power of ServiceNow in this deep-dive overview! We’ll show you how the Now Platform—spanning ITSM, ITOM, ITAM, CSM, HRSD, SPM, and FSM—streamlines everything from incident management and proactive monitoring to customer service, HR onboarding, and strategic portfolio management. Whether you’re new to what is ServiceNow or looking to expand your use cases with ServiceNow AI Agents, this video has you covered.

In this video, you’ll learn how to:

🚀 Automate Incident Management in ITSM: Leverage AI Agents and the AI Control Tower to triage tickets, suggest resolutions, and update records automatically
🔍 Discover & Map Your Infrastructure with Discovery and CMDB: Gain unified visibility into on-prem, cloud, and hybrid assets, and automate service mapping for impact analysis
🛡️ Secure & Respond with SecOps: Integrate Security Operations to detect threats, prioritize incidents, and orchestrate automated playbooks
👥 Streamline Customer Service with CSM: Use AI-driven chat configuration and case management to deliver faster, more personalized support
💬 Enhance Field & HR Service Delivery: Coordinate mobile dispatch, asset provisioning, and onboarding workflows via Field Service Management and HRSD
🛠️ Optimize IT Operations in ITOM: Automate event management, health monitoring, and self-healing remediation to keep services running 24/7
💰 Align Strategy with SPM: Track and prioritize projects, resources, and demand in real time for data-driven portfolio decisions
✅ Implement Best Practices: Define clear objectives, involve stakeholders, plan integrations, ensure security compliance, and select the right certified partner to maximize ROI

Why Watch?

Real-world impact: See how ServiceNow AI Agents and low-code workflows reduce manual tasks from minutes to seconds
Future-proof your enterprise: Leverage generative AI, proactive monitoring, and unified data to stay ahead of disruption
Comprehensive platform insights: Understand what does ServiceNow do, is ServiceNow SaaS, and how much does ServiceNow cost


📺 Video Chapters:
0:00 - Introduction
6:01 - What is ServiceNow Platform and How Does It Work?
19:30 - Why Modern Businesses Need ServiceNow ITSM Solutions
25:37 - ServiceNow Key Features and Capabilities Overview
35:08 - ServiceNow Now Platform: Architecture and Benefits
39:51 - ServiceNow Products: ITSM, ITOM, CSM, ITOM, and More
55:39 - ServiceNow Implementation Timeline: How Long Does It Take?
58:39 - ServiceNow ERP and CRM Integration: Best Practices
1:00:06 - ServiceNow AI and Machine Learning Capabilities
1:06:36 - ServiceNow Demo: Live Platform Walkthrough
1:23:51 - ServiceNow Implementation Best Practices for Success
1:28:57 - How Fortune 500 Companies Use ServiceNow Solutions
1:31:30 - ServiceNow Myths vs Reality: Common Misconceptions
1:34:10 - How to Choose the Best ServiceNow Implementation Partner
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About Cyntexa
Cyntexa is a Summit Consulting Partner and a leading cloud services firm with 400+ experts. We deliver tailored solutions on Salesforce, Google Cloud, AWS, ServiceNow, and Azure—turning technology into business value.

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