My SIMPLE process for writing short-form video scripts.

Read to the end for a bonus tip 😜👇⁠
⁠
1️⃣ Figure Out The HOOK First⁠
⁠
Without a good hook, nothing else matters. Period. ⁠
⁠
Ask yourself: what would make a person want to stop and watch this video?⁠
⁠
This should involve some research! Don’t just guess (“I think people might like this...”) ⁠
⁠
Get online and see what kinds of headlines & hooks are getting high engagement online.⁠
⁠
Brainstorm ways you can piggyback on those concepts with your content. ⁠
⁠
2️⃣ Deliver Value QUICK⁠
⁠
Keep the first 3 seconds juicyyyyy 💦 ⁠
⁠
No intro or lengthy explanation is needed... ⁠
⁠
Get straight to the point and give the people what they want (or they’ll keep scrolling). ⁠
⁠
3️⃣ Write An Outline (NOT A SCRIPT)⁠
⁠
Plot twist lol 😆 I don’t actually recommend you write a word-for-word script for short-form videos. ⁠
⁠
While I DO think it’s a good idea for long-form videos, we need to remember that short-form video is very different...⁠
⁠
The whole point of short-form video is to give your audience small, bite-sized clips of value & personality. ⁠
⁠
So that they feel connected to you and want to consume more of your content. ⁠
⁠
It’s really hard to create that sense of intimacy and connection if you’re reading verbatim from a script 🤖 🚫 ⁠
⁠
Instead, I recommend that you map out a few main talking points. ⁠
⁠
And use that to prevent you from getting off-topic or rambling. ⁠
⁠
BONUS TIP 👉 don’t try to cram too much into one video. ⁠
⁠
The best short-form videos are SHORT (like 30 seconds or less 👀).⁠
⁠
So if you have a whole bunch of information to share, think about how you can split that info up into separate videos with their own hooks. ⁠
⁠
DROP ME SOME 🔥🔥🔥 IF THIS WAS HELPFUL 👇⁠
⁠
Want more on writing hooks and creating videos? Comment below and let me know what you need help with! ⏬