Influencer Marketing for Indie Games – Knowledge Share w/ Clara Sia (Devolver, Indie Consultant)
Автор: IMPRESS // Ash Gwinnell
Загружено: 2025-03-24
Просмотров: 435
How do you effectively work with content creators to market your game? What makes for successful influencer partnerships? How do you find the right creators, and what should you consider before reaching out? In our second Knowledge Share, Clara Sia (former Senior Strategist @ Devolver Digital, now Independent Influencer Marketing Strategy Consultant) shares her expertise from working on hit titles like Cult of the Lamb, Fall Guys, and Death's Door – discussing best practices, common pitfalls, and practical strategies for integrating creators into your marketing campaigns!
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Knowledge Share is a free initiative by IMPRESS, available to all of our Discord members — Every month, we host a fireside chat with experts from throughout the video games industry to talk marketing, community management, publishing, funding, legal, and more!
Want to be notified when the Next Knowledge Share takes place, while also getting monthly marketing tips and industry news straight in your inbox? Join the IMPRESS newsletter at https://impress.games/newsletter/impress
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Cool Links and Goodies:
💬 IMPRESS Discord server: / discord
🎓 Free Marketing Guides by IMPRESS: https://impress.games/blog
🧰 Free Marketing Tools for indie game developers: https://impress.games/
🦋 Follow Clara Sia on BlueSky: https://bsky.app/profile/seriouslycla...
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