Myth: "The lowest priced firm is the only thing that matters"

Mike Jones, Legal Operations Manager at HubSpot, explains how PERSUIT has helped his team select outside counsel using more than just price.

PERSUIT allowed them to shift their focus from just pricing to a more strategic evaluation of law firm proposals. For example, during an (RFP) process related to intellectual property litigation, HubSpot discovered that a firm they had never previously worked with had extensive experience with a similar case involving the same patent troll, in the same jurisdiction. 

"If we hadn't asked the questions, we would have never found out. So it's it wasn't a matter of just pitching price. It's also about being able to captivate our stakeholders with strategy based decisions," Jones says.

For more, visit https://www.persuit.com/