Amplifying Your Business Through Your Digital Presence | May 16, 2024

Failing to have a digital presence does a massive disservice to yourself and your business. On May 16, 2024, Chris Hanna, from All In Content, facilitated a workshop in Windsor, with the members of SWOBEN (Southwestern Ontario Black Entrepreneurs Network).

TIMESTAMPS ⏰

00:00 - Opening
01:28 - Agenda
02:11 - Introducing Chris and All In Content
03:00 - Building a digital presence
05:19 - Your branding statement
13:58 - Choosing your content & channels
15:29 - Coming up with ideas
33:31 - Exploring content types
39:07 - Choosing your channels
39:48 - LinkedIn
41:15 - Facebook
42:27 - Instagram
43:29 - TikTok
44:21 - YouTube
48:26 - Batch creation
54:23 - Video creation strategies
1:04:00 - Equipment options
1:10:50 - Lighting & sound tips
1:12:15 - Captions
1:14:19 - Thumbnails
1:15:39 - Video creation checklist
1:20:45 - Building On-Camera Confidence
1:30:58 - Scheduling your social media
1:33:19 - Key elements of a compelling website
1:37:58 - Leveraging social proof
1:42:10 - Final tactical tips when creating content

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