Email Teardown 5/7: Too Much Choice is Hurting Your Emails

FOMO or information overload? There’s a fine line you should never cross.

In today’s teardown, we analyze an event email that did everything right—except one major thing. Too much information can be just as bad as too little, and we’ll show you how to simplify your emails for higher engagement.
Key Moments:
0:00 – Why too many choices overwhelm subscribers
2:45 – What this email did well
5:30 – How to create clarity and drive action

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About Mailmodo ⚡
Mailmodo enables higher email marketing conversions with its interactive AMP email functionality.
With AMP emails, Mailmodo brings a landing page within the email, meaning subscribers can take action without leaving their inbox. This reduces friction and boosts conversions.
For example, subscribers can fill out a form, submit a survey, or register for an event directly within an email.
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