How to Send Hyper-Personalized Emails at Scale | Clay Prospecting | Tutorial

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LinkedIn Sales Navigator is a great tool for finding potential prospects, but sometimes the people you find from there don’t have enough information to qualify or contact them. Even if they do have contact information attached, it’s always nice to have a second or third method of outreach. This is where Clay comes in, with a one-two punch of our Chrome Extension and our enrichments. Here’s how to do it:

First, you must make a search in LinkedIn Sales navigator that fits your goal ICP. This can be done using their variety of filters and search constraints. From there, click on the Clay Chrome Extension and start scrolling! Clay will auto-scrape every profile that is visible on your screen, so keep scrolling through results until you’ve scraped all of your desired results. When you’re done, export the results into a new or existing Clay table.

Once you have these results, it’s time to enrich. For this process, use our “Enrich Person from LinkedIn” integration to find more information about the people you just scraped. After running the integration, you can find and map out contact info, connections, and more. However, if you want to find their work email, you can use our Clay integration made for just that.

From there, you can export this data directly to Instantly using our integration with them and get to sending cold outreach. We hope this helps, feel free to reach out if you have any further questions, and happy prospecting!

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