Resolution Season: Capturing the New Year Fitness Boom

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Podiatry Marketing Tips for New Year's Fitness Resolutions

Join hosts Tyson Franklin and Jim McDonal, AKA Big Jim Mack, as they dive into this week's episode of Podiatry Marketing. With the New Year upon us, it's prime time for fitness resolutions and the medical issues that come with them. Tyson and Jim discuss how to attract and cater to new patients—particularly those lacing up their running shoes or joining gyms for the first time.

Learn about effective strategies to target new athletes, the importance of understanding patient needs, leveraging your Google Business profile, and creating engaging content to answer common questions. Ensure your clinic stands out and is prepared for the influx of new patients this season. Perfect for podiatrists looking to optimize their marketing strategies in the new year.

00:00 Introduction and Casual Banter
00:51 Podcast Setup and Background Noise
02:18 New Year's Resolutions and Fitness Injuries
05:35 Targeting Different Types of Runners
14:01 Creating Effective Content for Runners
22:48 Preparing Your Clinic for New Patients
26:06 Conclusion and Contact Information

Listen to the full podcast episode to hear more from Jim and Tyson on the latest in business, the economy, and investing:
https://open.spotify.com/show/71siUnI...
https://podcasts.apple.com/us/podcast...

Subscribe to our channel:    / @podiatrymarketing  

Find complete show notes at:
Podiatry Marketing: https://www.podiatry.marketing/

Talk with us about you and your practice: https://www.podiatry.marketing/contact/

Need some guidance with your marketing or practice:
Jim McDannald, DPM - Podiatry Growth - https://podiatrygrowth.com/
Tyson E. Franklin - Podiatry Business Coach: https://www.tysonfranklin.com/

LinkedIn:
Jim -   / mcdannald  
Tyson -   / tysonfranklin66