1971: MARSHALL MCLUHAN on ADVERTISING | 24 Hours | Writers and Wordsmiths | BBC Archive

"We are completely immune to advertising, do you know why? It's all good news." - Marshall McLuhan

Kenneth Allsop interviews the world's leading media theorist, Marshall McLuhan - the author of The Mechanical Bride, The Gutenberg Galaxy, Understanding Media, and The Medium is The Massage - about his theories of mass communication.


Originally broadcast 19 August, 1971.






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