How to use memes as units of cultural information to teach English - Alevtina Popova

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Learning grammar is reported to be one of the hardest aspects of studying a foreign language for teens and grown-ups. But it doesn’t have to be. Memes as units of the cultural DNA are a powerful tool to help students build a solid link between structure and meaning. Memes encourage learners to search for support in their experience and lead to discoveries in grammar and consequently better accuracy and confidence.

Alevtina is a third generation language teacher. In 2001 she co-founded a language school in Smolensk and is still its CEO. She is the author of a book about learning how to use English tenses.

Content:
0:11 Introduction
1:43 Puzzle of the week
3:40 The war of memes
4:47 Knowledge vs Understanding
7:21 Definition of meme
8:53 Examples of memes
14:21 What is each meme made of
17:16 What's wrong with grammar
18:04 Creating names for grammar
19:06 What is the ideal new meme?
21:23 A few examples from book
22:19 Conclusion