Being Nice Is Killing Your Team—Here’s What to Do Instead

Dusty goes solo to challenge one of leadership’s most damaging habits—the belief that being “nice” is the same as being effective—and makes the case that niceness is quietly starving teams of the truth they need to perform. Drawing from a powerful real-world example of a brilliant but overly restrained leader, personal leadership failures, and research spanning neuroscience, McKinsey, Gallup, and HBR, he exposes why most leaders aren’t actually giving feedback at all—they’re managing their own discomfort. Dusty unpacks the critical distinction between nice and kind, showing how nice protects the speaker while kind serves the team, and explains why poorly delivered feedback triggers threat responses in the brain rather than growth. He then introduces the “Because of you, we” framework—a simple, research-backed structure that reframes feedback as a collective benefit instead of a personal attack—along with a practical four-step conversation model leaders can use immediately. Through concrete examples on both ends of the spectrum, Dusty demonstrates how clarity, specificity, and shared ownership unlock contribution, accountability, and trust. This episode is a call for leaders to stop hoping people “get it,” start saying what needs to be said with genuine care and build cultures where truth—delivered kindly—is the engine of performance.

Key Timestamps:
(00:00) – The Difference Between Nice and Kind
(07:01) – The Neuroscience of Feedback
(15:40) – The 'Because of You, We' Framework
(16:27) – Practical Application and Examples
(25:04) – Preparing for Difficult Conversations

Key Topics Discussed:
Leadership Unlocked, Leadership Insights, Dusty Holcomb, Servant Leadership Principles, Self-Leadership Strategies, Growth Mindset in Leadership, Integrity and Leadership, Leadership Development Resources, Effective Leadership Habits, Empowering Leadership Techniques, Senior Executive Insights, Leadership Quotes and Reflections, Leadership Podcast, Executive Coaching, CEO Podcast, Business Leadership, Leadership Growth, Leadership Journey, Stories From Leaders, Leadership Tools, High-Performing Teams, Leadership Mindset, Decision Making, Personal Growth, Leadership Coaching, Organizational Leadership

More of Leadership Unlocked:
Check out our leadership development resources at https://arcqusgroup.com/
Contact me at dusty@arcqusgroup.com