How to Improve Facebook Ads' Event Match Quality Score (Hashed Data Sending Technique)
Автор: JNH Mahtab
Загружено: 2025-03-08
Просмотров: 538
Want to improve your Facebook Ads' event match quality and boost your ad performance? In this video, I'll show you how to increase Event Match Quality (EMQ) using GTM Kit by sending hashed user data (email, phone, etc.) as recommended by Facebook.
A higher Event Match Quality score helps Facebook better match your website visitors with their Facebook profiles, improving ad targeting, attribution, and overall ROAS.
🔥 What You’ll Learn:
✅ What is Event Match Quality and why it matters
✅ How to use GTM Kit for better data tracking
✅ Setting up hashed user info (email, phone, etc.) correctly
✅ How to check and improve your EMQ score in Events Manager
📌 Timestamps:
00:00 Introduction to ADHD & Startups
01:00 Data Handling for Facebook Tracking
03:00 Email Address Retrieval Process
05:00 Using Data Variables for Tracking
06:00 Enabling Advanced Matching on Facebook
07:00 Conclusion and Future Videos
👉 Watch till the end to ensure your Facebook Pixel is properly optimized for better ad tracking and conversion attribution!
🔗 Useful Plugin Name:
🔥 GTM Kit Plugin
💬 Got questions? Drop them in the comments below! Don’t forget to LIKE, SUBSCRIBE, and hit the 🔔 bell icon for more Facebook Ads and tracking tips. 🚀
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