You Can Get $10K Off a GLADIATOR Right Now…But Should You?

The Jeep Gladiator made a bold entry into the midsize truck market in 2019, combining the rugged off-road prowess of the Wrangler with the practicality of a pickup bed. Known for its body-on-frame design and exceptional off-road capabilities, including the Rubicon's locking differentials and water fording abilities, it quickly became a favorite among adventure enthusiasts and off-roaders. However, as the years went on, the Gladiator faced challenges such as high prices, harsh ride quality, and limited updates. Despite strong sales in its peak years, 2020-2021, the Gladiator's value proposition began to slip in 2022-2023, with competition from trucks like the Toyota Tacoma, Ford Ranger, and Chevy Colorado.

By 2024, Jeep dealers were offering deep discounts to move unsold Gladiators, yet the core issues of comfort, tech, and price remained unresolved. While still beloved by hardcore off-road fans, the Gladiator needs modernization to stay relevant. With rumors of a turbocharged or hybrid version and an upgraded interior, Jeep must act quickly to avoid relegating the Gladiator to a niche product.

Should you buy a Gladiator today? Look for deep discounts and consider trims like Rubicon or Mojave for serious off-road hardware. However, if you're a daily commuter, trucks like the Toyota Tacoma or Ford Ranger might be better choices.

What we’d like to see next:
Hybrid or plug-in hybrid options
Improved road comfort and suspension
Updated tech with a digital dashboard and larger screens
Lower base pricing or better standard features

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