How to restore your hair to its optimal elasticity

We all want vibrant, healthy, and youthful-looking hair. At the same time, many people want to alter and change their hair color. So understanding how to restore hair's optimal elasticity is essential.
To keep hair healthy and vibrant, we need to know the porosity, strength, and elasticity. Hair with inadequate elasticity can be brittle, stiff, and dry. Hair becomes delicate and unable to handle much pressure before breaking. With all those 'chemical services' comes damage – the chemicals used can cause hair to become weak, dry, and even break over time.
So for achieving healthy hair, understanding its elasticity is a plus when choosing the right hair products. It also determines when to use the proper hair treatment.

So, what is hair elasticity?

The hair's elasticity refers to the ability of hair to resume its original shape after being stretched. Human hair is a majority of the protein keratin and smaller percentages of moisture, lipids, and minerals – which, when properly balanced, provides your hair with its optimal elasticity.

How to test hair's elasticity?

Healthy hair should stretch and return to its original form while wet. You can try this test by taking a slightly moist hair strand and gently pulling it from each end. If the hair stretches and bounces back to its original position, it has good elasticity, but if it breaks or doesn't return to its original shape, it will require the proper hair treatment.

Learn more about hair's elasticity.

Low elasticity is when the hair is brittle and dry, which means the hair is out of balance and primarily is more protein and has little to no moisture.

The hair will stretch too much with high elasticity and does not return to its original shape or break. This hair has very little protein, is too weak, damaged, and has too much moisture.

Achieving the optimal elasticity is a balance of protein and moisture, with the proper pH balance anywhere between 4.5 - 5.5.

Here is our recommendation to have healthier, vibrant, and youthful-looking hair.
Use COLURE Vegan 4 Step Treatment at home.
Step 1 Bathe hair with Clean Start Shampoo to prepare the hair. Rinse and towel blot hair.
Step 2 Apply Reparative Spray Plus onto damp hair. Leave in.
Step 3 Apply Regenerative Hair Masque from roots to tips. Massage scalp and leave in five minutes, then rinse.
Step 4 Apply to towel-dried hair Leave-In Spray Plus, then style.

After the first hair treatment, you will notice a dramatic improvement. The COLURE vegan hair treatment is recommended weekly for those with bleached and color-treated hair.

Visit colurehaircare.com to learn more.