How to Use Preconstruction Contracts to Sell More Projects

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Using pre-construction contracts can completely change how contractors sell projects. 🔥Learn More About Structur Software Here: https://www.structur.com/

Instead of chasing clients who waste time, a pre-construction agreement locks in serious prospects, builds trust early, and ensures both parties are on the same page before the job starts.

In this video, Jesse Lane, founder of J. Lane Construction—an 8-figure construction company—breaks down how pre-construction agreements (like design or permitting contracts) help contractors close more deals, eliminate tire-kickers, and create financial security before a project begins.

If you’re tired of unpaid planning work and wasted consultations, the strategy shared in this video will show you how to turn interest into commitment faster. Watch it to learn how to make pre-construction contracts a standard part of your sales process.

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ABOUT ME
Welcome! I’m Jesse Lane, CEO & Founder of J. Lane Construction & Jesse Lane Consulting.

I have been working in the construction industry for decades and have had the incredible opportunity to work with some of the biggest companies in the world such as BMW and Pepsi, scale my company to over 8-figures in annual revenue, and have an amazing team of full-time employees to run my business.

On this channel, I aim to provide valuable information from my experience in the construction business, entrepreneurship, mindset, finance, marketing, sales, social media, and a bunch more exciting topics! My goal is to see you succeed!

CHAPTERS
00:00 Introduction
0:43 The Power of Early Financial Engagement
1:45 Why Pre-Construction Contracts Work
3:24 How to Implement This Strategy
6:26 It's Not Just About Closing More Sales

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