Ron Tite On Purpose As A Growth Strategy
Автор: Dan Pontefract
Загружено: 2025-12-05
Просмотров: 24
Purpose is not a plaque on the wall or a sentence in the annual report. It is a growth strategy, and when leaders forget that, people notice long before the numbers do.
In this episode of Leadership NOW, I sit down with Ron Tite to dig into what happens when purpose moves from slogan to operating system.
We talk about the gap between what organizations promise and what they actually do, why “purpose work” often gets trapped in marketing, and how leaders can treat purpose as a decision filter for growth rather than a branding exercise.
Ron and I explore the messy middle where culture, creativity, and commerce collide, and why consistency between what you think, do, and say still matters more than any clever campaign.
If you care about trust, growth, and culture, this conversation is for you.
More information about Ron Tite: https://rontite.com/books
More information about Dan Pontefract: https://www.danpontefract.com/
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