I built a $4M business with this ONE strategy

Shaan Arora was struggling to grow his app until he discovered a secret that would take Alia to $4M ARR. In this video, Shaan shares the secret, as well as how founders can apply it to their own apps.

🛠️ Want to build your own app with AI? Check out Starter Story Build → https://build.starterstory.com/build/...

Follow Shaan's journey: https://x.com/iamshaanarora

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Chapters:
0:00 - Intro
1:09 - Who is Shaan
1:30 - What is Alia
2:08 - Early days of Alia
3:01 - From 2 to 100s of customers
3:30 - The idea that changed Alia
4:16 - 'Positioning' strategy deep dive
6:07 - Build your own AI app
6:49 - Why Shaan didn't give up with 2 customers
7:40 - Is niching down scary?
8:35 - Shaan's re-positioning framework
9:34 - The team behind Alia
10:07 - Do only one thing, phenomenally