ep 3: building my matcha brand in nyc | designing matcha tins, adding hojicha, lunar new year pop-up

happy lunar new year :) ren recently wrapped up our first pop-up cafe of 2025 (and also our biggest event to-date) at green tile social club's lunar new year celebration . . . and there's a ton of other exciting updates to share, from finally receiving our matcha tins to new branded cups to feel more official to adding hojicha to our lineup of signature matcha lattes!

thank you for watching ~ set video resolution to 1080p or above

chapter

0:00 intro
0:58 matcha & tin delivery
2:12 new branded cups
3:46 hojicha delivery
4:23 new drinks
5:23 upgrading our supplies
6:09 day of green tile social club lunar new year
7:44

info

1:05 Green Tile Social Club Website: https://greentilesocialclub.com/
1:05 Green Tile Social Club Instagram:   / greentilesocialclub  
1:57 Ren 30g Matcha Tins: https://rencafenyc.com/products/ren-m...
3:51 Fellow: Atmos Vacuum Canister
4:42 HAY: Glass, Medium
4:46 HAY: Glass Jug, One Size
5:04 HAY: Glass Coffee Mug, Medium
5:26 Igloo: Sunset Glide 110 Qt Cooler
7:40 Ren Instagram:   / rencafenyc  

music

The Wave Catcher by John Runefelt
https://www.epidemicsound.com/track/b...

Sumimasen by Lofive
https://www.epidemicsound.com/track/u...

Rivers by Staffan Carlen
https://www.epidemicsound.com/track/T...

Arrow by Ennio Mano
https://www.epidemicsound.com/track/0...

Electric Blue by Torii Wolf
https://www.epidemicsound.com/track/9...

camera | iPhone 13 Pro Max (4K • 30)
program | Final Cut Pro 2025
email | [email protected]

instagram |   / bychristinali  
spotify | https://open.spotify.com/user/christi...
pinterest |   / bychristinali  
substack | https://substack.com/@bychristinali

key words and tags

small business diaries, starting a business, opening a cafe, how to make matcha lattes, matcha drink recipes, best matcha powders, how to make hojicha lattes, hojicha drink recipes, best hojicha powders, matcha vs hojicha, new york city vlog, nyc vlog, life in nyc, living in nyc, 20 something diaries, adulting diaries