How Jason Walter Gets Real Estate Leads with YouTube

In this episode of Local Real Estate Today, I sit down with Jason Walter, one of the most influential real estate YouTubers in Sacramento, California. With over 100,000 subscribers, Jason shares how he generates daily real estate leads using simple video strategies, market updates, and neighborhood tours. Whether you're new to video or scaling your channel, his grassroots approach is proof that consistency beats perfection.

We cover how Jason started his YouTube journey, why he created a second local channel, how he uses video for referrals, and how he's adapting to new tools like AI. If you're a real estate professional looking for modern strategies to grow your brand and client base, you’ll love this conversation.

Timestamps
0:00 - Intro and reunion with Jason Walter
1:05 - Jason’s start on YouTube in 2019
2:40 - Why local content matters
4:10 - Launching a second hyperlocal YouTube channel
5:28 - How his content drives real estate leads
6:50 - Building a national and local brand
8:12 - Referral strategies from YouTube
9:25 - How Jason runs his YouTube setup
10:38 - You don’t need fancy gear to get started
12:00 - What’s happening in the Sacramento housing market
13:20 - Opportunities with new home construction
14:18 - Jason’s excitement for AI and the future
15:10 - Final thoughts and where to connect with Jason

Connect with Jason Walter:    / @jasonwalter1  

Which part of Jason Walter’s YouTube strategy inspired you most? Share your thoughts and subscribe for more real estate insights.

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