Good to GREAT design
Автор: red-id
Загружено: 2021-02-17
Просмотров: 1495
What makes a design team create long-lasting great designs that can gracefully endure changes in the product and in the business❓🧐
Good to great is a great book about great companies. Prof. Jim Collins offers a series of insights on turning the AVERAGE🍅 into the EXCEPTIONAL🍕.
Good to Great is based on detailed case studies of 11 companies that went from tracking the market to exceeding it by at least 3x and comparing them to similar companies, in the same industries that did not do as well. Comparing Gillette to Warner-Lambert and Wells Fargo to Bank of America.
According to Collins who studied public traded companies only, these insights can be applied to different domains... DESIGN TEAMS - LET'S TALK.😎
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