Let’s Talk Business: Mastering Handcrafted Manufacturing with KeKe LaSha & April Shunta

Welcome to Let’s Talk Business, where Square business owners share their stories, the biggest lessons they learned, and their plans for the future.

Today we’re talking to KeKe LaSha and April Shunta, sisters and co-founders of Anu’Crown Luxury Brims in Dallas–Fort Worth, Texas. They started designing and manufacturing their own handmade hats in 2020 and quickly grew it into a successful online and mobile business. Learn how they found a manufacturer, handled sourcing challenges, decided on sales channels, landed on a less price-sensitive target audience, and more.

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