Fitzrovia: Canada's $10 Billion Rental Behemoth (Adrian Rocca)
Автор: Beyond The Family Business Podcast
Загружено: 2025-08-22
Просмотров: 22310
Adrian Rocca is the Founder and CEO of Fitzrovia. They have grown to become Canada's largest purpose-built rental business with over $10B in assets. In this interview, Adrian shares his own personal journey and how getting fired from Tricon Luxury was a pivotal moment in his career. We discuss affordable housing and the importance of the government's role. We delve into the innovative approach Adrian is taking with new amenities including virtual health care and on site child care. Lastly, Adrian shares how he manages to find balance between work and his family.
Learn more about Fitzrovia - https://fitzrovia.ca/
0:00 - Intro
2:44 - Adrian's Journey
7:30 - Working at Tricon
11:00 - Being Fired
13:00 - Starting Fitzrovia
17:10 - Transition from Employee to Entrepreneur
21:00 - Driving Innovation in Multi-Res Rental
28:15 - Rental vs Condo
33:00 - Affordable Housing
42:20 - Lessons from Parents
45:00 - Balancing Family & Work
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