Can You Pay to Become More Attractive?

Everyday, we're bombarded with thousands of ads that push products and services that claim to make us better looking. It's a constant cycle of buying items yet simultaneously learning there is more to buy. In Episode 2 of our docu-series, How to Become More Attractive, Scientifically, we paint the picture of consumerism today, explore Color Analysis, a symbol of a modern trend in today's fashion world, and get into why this topic hits a little too close to home.

Written, Directed, Filmed, and Edited by myself and my second half, Ken Chwatek - ‪@ChwatCity‬

Behind the scenes content and more on Instagram: https://www.instagram.com/tejashullur...

Special thanks to:
Jacey Adler -   / jacey.adler  
My Mom
Research - Malachai Darling
Personal Color Consultant - Lizzie
Actor - Maddie Colglazier
Showrunner - Veljko ‪@veljkoblur‬
Editing Help! - Hope Needles & ‪@DrThomasSmithyman‬
Thumbnail Help! - ‪@DodfordYT‬

Current subscribers: 96,030

#attractiveness #coloranalysis #beauty #documentary #videoessay

Seklab provided the consultation at no cost to me

Citations:
LendingClub Corporation, 2023 Paycheck-to-Paycheck Report.

Cohen, Lizabeth. A Consumers' Republic: The Politics of Mass Consumption in Postwar America. New York: Vintage Books, 2003.

Goldin, Claudia. The Role of World War II in the Rise of Women’s Employment. National Bureau of Economic Research, 1991.

Peiss, Kathy. Hope in a Jar: The Making of America's Beauty Culture. University of Pennsylvania Press, 2011.

Twitchell, James B. Lead Us Into Temptation: The Triumph of American Materialism. Columbia University Press, 1999.

Klein, Naomi. No Logo: Taking Aim at the Brand Bullies. Picador, 1999.

Jackson, Carole. Color Me Beautiful: Discover Your Natural Beauty Through the Colors That Make You Look Great and Feel Fabulous! Ballantine Books, 1987.

Kahneman, Daniel, and Amos Tversky. Prospect Theory: An Analysis of Decision under Risk. Econometrica, 1979.

American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), 2020 survey.

Grand View Research, U.S. Anti-Wrinkle Products Market Report, 2022.

Marshall, Alfred. Principles of Economics. Macmillan and Co., 1890.

Schor, Juliet. The Overspent American: Why We Want What We Don't Need. Harper Perennial, 1999.