The Rise of Science Influencers (And Why That’s a Problem)

We weren’t ready for TikTok. We weren’t ready for generative AI. And we definitely weren’t ready to monetize our opinions.

In this video I discuss how social media platforms from TikTok to YouTube have radically reshaped how we communicate, connect, and consume information. Science fiction has always been a warning system for the future but we rarely listen.
The rise of "science influencers" is showing how virality has replaced credibility in online spaces.
From AI-generated content to the death of discourse I want to know; are we still capable of learning in a world that rewards popularity over accuracy?

In this video:
-How TikTok changed online culture
-Science influencers vs. science communicators
-The rise of algorithmic entitlement
-Monetizing rage, misinformation, and aesthetics
-The problem with AI-generated knowledge

Let’s talk about what we’ve lost and what we can still get back

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Hey Nerds! I’m Abi, a physicist in the last year of my PhD at the University of Oxford. My research is related to atomic and laser physics and particle acceleration in plasma. I talk about the science of scifi and explain speculative physics across my social media channels.
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#TikTokCulture #AttentionEconomy #SocialMediaAndAI #ScienceCommunication #AlgorithmProblems #PopCultureScience