Why is Stockholm a Great City for Innovation? Magnetic Cities FULL EPISODE | Elevator Pitch Docs

Pär Hedberg discusses about the Swedish culture and explains what makes Stockholm a Magnetic City.
They're magnets for talent, for business, for innovative and creative people. But why? What makes San Francisco, Toronto, Barcelona and other places around the world such dynamic places, in particular for tech entrepreneurs building the world's next great companies? And how are emerging market cities like Bogota, Nairobi and Cairo looking to compete? Magnetic Cities host Dan Herman visits 18 of world's most magnetic cities and explores what makes them great. It does so by centering the storyline on the founder of a technology startup, and their journey to building the world's next unicorn company. This perspective on both their journey and their location is complemented by voices from the ecosystem that they are located in - government, venture capital and innovation intermediaries (accelerators). In doing so, however, the story line isn't just about startups and their success. Rather, this focus is couched in a vibrant exploration of the place they're in and what makes it magnetic. It's about the food, culture and hot spots that make this place a magnet and allows it to retain and attract talent. The discussion takes place at the Founder's favourite restaurant, in their favorite neighborhood and overlooking their favourite place to hang out.

Directed by - Dan Herman
Starring - Pär Hedberg, Lisen Oliw, Dan Herman

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00:00 - Intro
00:42 - Magnetic Cities full episode 1
21:00 - Ending