India Strikes Back: Boycott of U.S. Brands Over Trump’s Tariff War

India is pushing back hard against U.S. pressure, ramping up Russian oil imports and calling out Western hypocrisy. With nearly 300,000 extra barrels a day planned, Russian crude now fuels 40% of India’s energy needs. As Washington accuses New Delhi of profiteering, Indian leaders and analysts argue that energy security trumps politics — especially when the West continues its own trade with Russia.

But the real counter-punch is unfolding on the ground. From universities to spiritual leaders, citizens are rallying to boycott American brands like Coca-Cola, McDonald’s, and Apple. Yoga guru Ramdev calls it “economic resistance,” while entrepreneurs urge support for local startups. Yet, with U.S. companies deeply embedded in Indian life — from WhatsApp to Domino’s — the boycott’s impact remains uncertain. Is this the dawn of a new economic freedom movement?

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