How To Negotiate Equity When You Have Zero Dollars—Hormozi’s Blueprint

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‪@AlexHormozi‬ entrepreneur and founder of Acquisition.com, joins David Weisburd to share his journey of building a $150 million net worth. He discusses the lessons learned from losing his fortune twice, the importance of controlling revenue streams, strategic risk-taking in business, insights into scaling businesses, and the mindset required for long-term success. Hormozi also explains how he leverages his social media presence to drive deal flow and growth for Acquisition.com.

The 10X Capital Podcast is part of the Turpentine podcast network. Learn more: turpentine.co

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X / Twitter:
@dweisburd (David Weisburd)
@AlexHormozi (Alex Hormozi)
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LinkedIn:
David Weisburd:   / dweisburd  
Alex Hormozi:   / alexhormozi  
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Links:
https://www.acquisition.com/
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Questions or topics you want us to discuss on The 10X Capital Podcast? Email us at [email protected]
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Timestamps:
(0:00) Episode Preview
(00:39) From Management Consultant to Gym Mogul
(04:14) The Big Exit and New Ventures
(05:09) The Birth of [Acquisition.com](http://acquisition.com/)
(06:00) The Power of Social Media and Brand Building
(07:16) Investment Strategies and Business Models
(17:33) Skill Acquisition and Compounding
(27:08) Transactional vs Relational Business Dynamics
(31:15) Understanding Opportunity Costs and A-Players
(31:51) The Importance of Reinforcement Loops
(32:16) Unlocking Discretionary Effort
(33:21)The Power of Immediate Rewards
(34:23) Behavioral Conditioning in Business
(35:37) Hiring for Attitude and Intelligence
(38:02) The Role of Trauma in Behavior
(39:30) The Meta Skill of Learning
(40:40) Aligning Incentives and Delegation
(41:17) The Founder Mode and Soft Skills
(44:32) Operationalizing Culture and Feedback
(46:47) Personal Growth and Business Strategy
(58:00) The Future of Business and Personal Goals