The Untold Story of Canva | Business Strategy Behind Its Massive Growth | Basesh Gala

What if I told you that Adobe’s biggest rival wasn’t built in Silicon Valley but in a small living room in Perth by a 19-year-old girl who didn’t even know how to code?

This is the Canva Success Story, how Melanie Perkins turned a simple idea into a $42 billion design empire used by over 240 million people worldwide.

In this video, Business Coach Basesh Gala breaks down one of the most inspiring startup journeys ever — the Canva Case Study, explaining how a college student disrupted Adobe’s monopoly and changed the global design industry forever.

You’ll learn:
💡 How Canva Started – From Fusion Books to the world’s most loved design platform
🚀 Canva Business Model Explained – How its freemium strategy turned users into paying customers
🤖 Canva AI Features & Enterprise Growth – How it’s expanding beyond design into productivity tools
📈 Canva Valuation & IPO Rumors – From $165M to $42B in just 10 years
🇮🇳 Lessons for Indian Entrepreneurs – How Indian students, founders, and creators can build the next Canva

We’ll also explore:
– Canva vs Adobe: How a college dropout challenged a tech monopoly
– Canva’s profitability streak (like Zerodha in India!)
– Canva’s upcoming IPO and AI-powered future
This isn’t just a business case study it’s a success story about vision, persistence, and smart execution. If a 19-year-old from Perth could build Adobe’s worst nightmare, what’s stopping you from building the next Canva from Pune, Bhopal, or Bengaluru?

👇 Comment below: Which startup should I cover next — Figma, Notion, or Zerodha?

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Website: https://www.baseshgala.com/

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