Drive Strategy with Deep Customer Insights
Автор: XD Leadership Alliance
Загружено: 2020-07-01
Просмотров: 146
Speakers:
Jeremy Johnson, projekt202 VP of Customer Experience
Jenny Bean, projekt202 Regional VP of Experience Strategy and Insight
Topic: Drive Strategy with Deep Customer Insights
Defining customer insights must be seen as a core competency in your organization, and one that shapes everything, including your strategy and products. Insights help you best determine what you should sell and where innovation dollars should go. Customer insights focus your teams to move in the right direction: the direction of your customers.
Note: Video recorded in early March 2020. Join XD today to take part in our upcoming virtual events and meetups.
Visit: www.experiencedriven.com
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