The Difference Between CRM and CXM

In this video from Adobe, we talk about the difference between CRM and CXM and why organizations need to be focused on CXM to position their brands for success in the future.

Included in this video are members from the Adobe Insider program which brings influencers and top marketing minds together each year for Adobe Summit to learn and create content on the future of marketing, customer experience, and martech. See the whole list of insiders for 2019:
https://theblog.adobe.com/introducing...

Influencers included in this video are:
Ross Quintana - CEO of Social Magnets
Cynthia Johnson - Co-founder and CEO of Bell + Ivy
Ian Gertler - CMO of Symplegades
Katie Martell - On-Demand Marketer
Scott Monty - CEO of Scott Monty Strategies
Vincenzo Landino - Producer at Aftermarq

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