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🌍 Ever wondered how materials move through our world—and where they leak?
🔁 The answer lies in Material Flow Analysis (MFA)—a powerful tool that tracks inputs, stockpiles, and waste to build a smarter, more circular economy.
🎥 We're excited to share the 12th episode in our Circular Economics 101 series: ‪@ProfitableEarth‬

📌 “Circular Economics 101 | MFA | The Hidden Loops That Power Sustainability”

🔍 In this video, we break down MFA using Pixar-style visuals and real-world examples—like how Vienna discovered they were hoarding more than building! MFA helps governments, businesses, and communities identify inefficiencies, reduce waste, and reimagine resource use.

🎓 What we’ve covered so far (in order):
1. Product-as-a-Service (PaaS)
2. Extended Producer Responsibility (EPR)
3. Industrial Symbiosis
4. Circular Supply Chains
5. Urban Mining
6. Biological vs. Technical Nutrients
7. Digital Product Passport
8. Safe-by-Design Chemicals
9. Value Retention Processes
10. Circular Ecosystem Mapping
11. Lifecycle Costing (LCC)
✅ 12. Material Flow Analysis (MFA) ← Just Released!

🔮 Coming Up Next:
• Product Environmental Footprint (PEF)
• Circular Finance Models
• Cradle-to-Cradle Design
• Eco-Industrial Parks
• Inner vs. Outer Loops
• Circular Economy Barriers
• Servitization
• Systemic Change & Mindset

👉 Subscribe to our YouTube channel to stay updated as we decode the core concepts powering the circular revolution.

♻️ Measure. Map. Manage. And repeat.
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👉 Watch more from our channel: @ProfitableEarth
👉 Share to spark dialogue on sustainable trade policies.
👉 Tag someone who’d appreciate a laugh (and a lesson).

At Profitable Earth, we believe in tackling complex challenges with creativity and clarity. Let’s turn economic chaos into actionable strategies — with or without a kazoo solo.

— Baibhav Bajpai
CEO, Profitable Earth Consulting Services
Navigating tomorrow’s economies, today.
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#CircularEconomy #MFA #MaterialFlowAnalysis #Sustainability #ProfitableEarth #CircularThinking #ESG #GreenTransition #SystemsThinking #ResourceEfficiency