Registration Strategies: Data, Decisions & Doing It Right with Eric Wittenberg-The Day Camp Pod

Mastering Day Camp Registration: Expert Tips & Strategies with Eric Wittenberg

Registration season doesn’t have to feel like chaos and this week’s episode of the Day Camp Pod proves it. Hosts Andy Pritikin, Sam Thompson, and Jordanna Grossinger sit down with Eric Wittenberg to unpack what really drives successful day camp enrollment. From fine tuning customer experience to making data-informed decisions, Eric shares practical strategies that camps can implement right away. You’ll hear how to strengthen follow-up systems, personalize communication, and adapt to shifting economic realities without burning out your team. If you want to boost enrollment, improve family relationships, and approach registration with more confidence and clarity, this conversation is a must-listen. Tune in and get ready to transform the way you handle camp registration

05:01 The Importance of Customer Experience (CX)

08:11 Trends and Strategies in Camp Registration

15:07 Lead Sources and Follow-Up Strategies

28:30 The Challenge of Outbound Sales in Camps

28:43 Research and Findings on Camp Follow-Ups

29:28 Learning from Other Industries

29:55 The Value of Persistent Follow-Ups

30:51 Comparing Camp Sales to Other Industries

31:30 Understanding the Lifetime Value of a Camper

33:01 Leveraging Data for Better Camp Management

33:49 Exploring Tools for Automation and Efficiency

35:48 The Importance of Enrollment Follow-Up

37:56 Effective Communication Strategies

39:50 State of the Camp Industry

45:24 Adapting to Economic Uncertainty

50:50 Strategies for Increasing Enrolment

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Episode Links:

Rand Fishkin

Rand Fishkin on Medium

Dean Jackson

Grant Cardone

Mailbag Episode! Send your questions, thoughts and ideas

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Your Hosts:

Andy Pritikin, Owner/Director - Liberty Lake Day Camp

Sam Thompson, Recreation Supervisor - Crystal Lake Park District

Jordanna Grossinger, Director - Camp Robin Hood

With:

Eric Wittenberg, Founder - Camper Machine, The Camp Stack

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Sponsors:

Thanks to our wonderful sponsors who help make this Go Camp Pro podcast possible:

Commercial Recreation Specialists (CRS) 

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Campminder

Campminder has the most robust offerings of features out there. But more importantly, every feature works together to create a full, seamless system that helps camps run more efficiently. Visit them today at campminder.com

Camptivities

Building the perfect camp schedule takes experience — and when a key staff member leaves, that knowledge can disappear. Camptivities protects your institutional camp knowledge and makes sure every camper gets the schedule you promised. Built by camp people, for camp people. Learn more at camptivities.com.

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