How He Earns 5 Crores Every Month - Shocking Growth Story of Blue Tea Founder

How Blue Tea Makes 5 CRORE Every Month | Amazon Marketing & Consumer Insights

In this episode of Mad Over Growth, Nitin Bajaj talks with Nitesh Singh, Co-Founder of Blue Tea. Blue Tea India is a premium herbal tea brand focused on Ayurvedic principles, offering natural flower-based herbal teas and caffeine-free options. In March 2024, this Shark Tank India 2023 featured brand generated 5 crores in revenue. Within the next two years, the brand aims to reach a revenue target of 100 crores.

The podcast embarks on the challenges of launching a new product, understanding the market and customer feedback, and the importance of online marketing and initial investment. Nitesh emphasizes creating a clear business identity and using data to identify products with good search volume. He also discusses the challenges of scaling a business, the significance of brand building, and the need for quality products.

Nitin and Nitesh also talk about the licenses and certifications required for manufacturing and the challenges faced in the supply chain. Nitesh also discusses his products' manufacturing, packaging, and shipping processes. He touches on the impact of influencer marketing and the importance of creating engaging content.

Watch the podcast till the end.

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CHAPTERS:

00:00 Introduction
00:37 About Nitesh Singh
03:52 How did he start Blue Tea?
07:35 Blue Tea Benefits
09:36 First Step of launching Blue Tea
12:22 First Order from Amazon in 20-30 mins
20:55 Growth Hacks to scale Blue Tea
36:49 Multiple Marketing Channels
42:19 Pricing in India & US
47:20 Licenses in the Herbal Tea Business
51:45 Product Preparation Process
55:52 Marketing Strategy

#BlueTea #HerbalTea #SharkTankIndia #Amazon #GrowthHacks #MarketingStrategies #Startup #Podcast #MadOverGrowth #NitinBajaj

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Watch Previous Episodes with:
Arush Chopra -    • How He Earns 100 Crores by Selling Skincar...  
Jitendra Sharma -    • How He Earns 100 CRORES by Selling Human H...  
Deepanshu Manchanda -    • He made 100 Crores by selling Fresh Meat |...  

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About Mad Over Growth:

Mad Over Growth is a podcast series of insightful conversations with growth-minded individuals & brings you their strategies & anecdotes of success.

Hosted by Nitin Bajaj, founder of EasyLeadz - a bootstrapped & profitable SAAS startup that helps over 300K+ businesses generate leads for their business.

This podcast is produced by EasyLeadz.

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EasyLeadz is the easiest way to find B2B contact numbers of professionals & decision-makers with just one click. Our hit rate and the accuracy of the numbers are probably the best in the industry. Actions speak louder than words, try it out for free, https://bit.ly/3GqgAnt

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