How to Integrate Empathy Mapping Into Your Email Strategy

Email is more than driving actions—it’s about understanding your readers’ emotions.

Learn how to use empathy mapping to create meaningful connections, delight your audience, and build long-term loyalty throughout the customer journey from Dayana Kibilds, Vice President of Strategy at Ologie.

Recording titled "From Conversion to Connection: Integrating Empathy Mapping Into Your Email Strategy" from Litmus Live 2024. #LitmusLive2024
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💡 Litmus Live is an annual, multi-day virtual event packed with sessions and panels hosted by experts who live and breathe all things email marketing.

💻 Watch more Litmus Live sessions: https://lit.ms/litmus-live
👀 Read our 2024 Litmus Live Recap: https://lit.ms/4hV5zMr
✏️ Learn about Litmus Live: https://lit.ms/4fDadwQ