How to start a successful travel blog in 2020: tips for creating epic content

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Somto Ugwueze — digital marketer, content strategist, and founder of Somtoseeks.com. Founded in 2017, the blog has received nearly 1 million visitors to date. Somto talked about the key components of great content that appeals to travelers and the mistakes that bloggers make. She also shared tools and strategies to research content ideas.

00:00 How to start a successful travel blog in 2020. Somto Ugwueze at the TPAS2020
00:46 Travel blogging landscape in post-covid times
03:45 Things to do before launching your travel blog
04:09 Establish your why
06:27 Choose a niche
10:59 Tools and strategies for niche research
16:12 Pinterest for blogging
19:15 Blog income reports
20:39 Create a blog business plan
22:15 Key components of epic content
28:48 Keyword research tools
34:53 Examples of epic content
43:28 Rookie mistakes to avoid

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