Avoid overpaying: Strategic moves to compete in a hot market

In the latest episode of the First Property Buyer Show, journalist Emilie Lauer sits down with buyer’s agent Brady Yoshia from Brady Marcs Buyers Advisory to explore the critical role that preparation and negotiation play in securing the right property.

The discussion begins with Yoshia reflecting on her first property purchase in Greenwich, a three-bedroom apartment bought for $590,000 back in 2000 that would now be worth over $2 million, highlighting the long-term value of making informed early decisions.

The duo then unpack the importance of research, stressing the need to explore suburbs at different times of the day and remain open to a variety of options to make strategic choices rather than impulsive ones.

Yoshia emphasises that buyers should run their own race, advising them to have their finances in order, understand vendor motivations, and act quickly when the right opportunity arises, while avoiding fear-driven decisions.

Negotiation is a key focus, with Yoshia explaining that understanding the vendor’s needs – such as settlement flexibility – can give buyers an advantage without increasing their offer price.

The conversation also addresses the pitfalls of emotional attachment, urging buyers to assess true property value through recent sales data and comparable listings, maintaining detachment to stay within budget.