What Is Social Media Management? A Beginner’s Guide to the Job

What is social media management — and what isn't it?
In the video, I break down what social media management actually is, what the job looks like day-to-day, what social media managers are responsible for, and what they are NOT responsible for.

If you’re thinking of becoming a social media manager, hiring one, or you’re already doing the job and feeling overwhelmed, this video will give you the clarity you need.

👇 Jump to a section
0:00 Hook — It’s not what you think
0:23 What is social media management
1:04 What social media managers do day to day
1:30 Daily tasks explained
3:30 What social media managers are not responsible for
5:40 What success looks like in social media management
6:30 Next steps + skills you need


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