15. The 12-Month Farming Blueprint That Generates $100K+ in Commissions with Steve Robertson

Tired of chasing leads you have to pay for? In this episode, Steve Robertson—a Platinum Top 50 Agent with over $80 million in career sales—reveals the exact 12-month farming strategy that consistently generates six figures for him year after year.


Steve breaks down how he dominates his Austin, Texas farm with 60%+ of his business coming from referrals and repeat clients—without ever paying for leads. You'll discover his month-by-month blueprint, including what to mail, when to mail it, and how to stay top of mind without being annoying.


Plus, Steve shares the story behind his famous magnetic poker chip business cards that people actually keep (and how you can get them for about 60 cents each).


If you're ready to stop renting your pipeline and start owning it, this episode is pure gold.


What You'll Learn:

• The 12-month farming blueprint that generates consistent six-figure income
• Why Steve's poker chip business cards have a 100% keep rate
• How to introduce yourself to a farm without coming across as salesy
• The "bring value" strategy that separates you from every other agent
• Why farming takes 12-18 months (and why it's worth the wait)
• How to pick the right farm—and when to walk away from one
• The truth about building a referral-based business in today's market

Resources Mentioned:

• Steve Robertson's FREE 12-Month Farming Blueprint (https://lp.constantcontactpages.com/s...)

Your next steps:


• Download the 7-Day playbook here (https://contactus.sherrijohnson.com/p...) .

• Schedule your FREE discovery call (https://api.leadconnectorhq.com/widge...) .

• Connect with Sherri on Instagram: @_sherrijohnson (  / _sherrijohnson  )






The Sherri Johnson Show is produced by Heart Centered Podcasting.