OVERSUBSCRIBED WEEK 4 | THE LEAD GENERATION OFFER (CORE FOCUS).
Загружено: 2026-01-16
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Most businesses don’t struggle because their product is bad.
They struggle because they lead with the wrong thing.
In Week 4 of the OVERSUBSCRIBED Challenge, we focus on the engine of demand: the Lead Generation Offer.
Not discounts. Not random freebies. Not content with no direction.
A real lead offer creates: • Anticipation
• Authority
• Scarcity
• Clear movement into your paid ecosystem
This is how you stop chasing attention and start engineering demand.
Your lead offer is not the business, it is the doorway into it.
If your leads don’t convert, this is the missing link.
Build your own aligned Lead Generation System here:
👉 Download the Digital Launch Pad:
https://pmi.ng/digital-launchpad/
Subscribe & watch more OVERSUBSCRIBED breakdowns on YouTube:
👉 / @primalmarketinginstitute
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