The Strava for Motorsport just raised $5M: Max Teichert, Track Titan

Here's my conversation with Max Teichert, CEO and Co-Founder of Track Titan.

Max Teichert is the CEO and Co-Founder of Track Titan, the "Strava for motorsport" that recently raised €5 million in what Max describes as their easiest fundraising round ever—closing within three to four months from first outreach in a niche consumer space where such speed is far from guaranteed.

As a lifelong Formula 1 fan who discovered that unless your parents are "absolutely loaded," there's no path into professional racing, Max built Track Titan to solve motorsport's fundamental accessibility problem: making the sport understandable and achievable for anyone who dreams of being in the car or comprehending what they're watching on TV. Track Titan combines the analytics depth of data-driven performance optimization with the community elements that make Strava compelling, allowing racers to learn from and compete with friends across the spectrum from sim racing to real-world karting to professional single-seaters.

What makes motorsport unique and what enables Track Titan's vision is that unlike football where FIFA and real-world play are fundamentally different activities, racing involves the same three inputs (steering wheel and two or three pedals) whether you're at home on a simulator or driving an F1 car at Spa-Francorchamps.

Max's approach to building Track Titan mirrors his philosophy on racing: mechanical breakdown of complex problems into optimizable components, understanding that while culture and team dynamics matter, most founders struggle with systematically identifying root causes rather than being overwhelmed by daunting challenges.

With favorite tracks ranging from the legendary monster of Nürburgring to the optimization playground of Spa, and a Mount Rushmore that includes Toto Wolff as a role model for intellect and values, Max represents a new generation of founder who understands that the best don't just have talent they put in thousands of hours in the sim to perfect the tiniest nuances that separate good from exceptional.

Timestamps:
0:00 Introduction
1:30 €5 Million Raise
2:16 The Strava for Motorsport
4:06 Connecting Simulators to Real Race Cars: 2026 and Beyond
8:45 Why Racing Is Different
18:20 Data-Driven Performance
22:45 Mechanical Breakdown
27:00 Max Verstappen's Secret

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